The Scenic Route (version 2.0!) is our newly updated guide to arts and culture in transportation, providing a tour of the eight common approaches used in almost 50 exemplary projects across the country at the potent intersection of arts, culture, and transportation.
We created the first version of our Scenic Route guide back in 2016— just as we were also getting started with this work—to introduce creative placemaking to transportation planners, public works agencies, and local elected officials who are on the front lines of advancing transportation projects. After five-plus years of learning a ton through our own work with arts and culture, significant developments in the field, and the evolution of many of the stories we profiled in 2016, we’re releasing a wholly re-conceived and updated Scenic Route guide to serve as a powerful reference that’s both more approachable for beginners and hopefully more useful for arts and culture veterans.
What is creative placemaking?
Creative placemaking harnesses the power of arts and culture to allow for more genuine public engagement—particularly in low-income neighborhoods, communities of color and among immigrant populations—in the development of transportation projects. Done right, this can lead to both better processes and better products which better serve and reflect the needs of a community.
Get to know the new Scenic Route online guide
On the new website, not only can you learn about our summary of eight specific ways artists most often contribute to transportation projects, you can read nearly four dozen stories illustrating arts, culture, and transportation collaborations in action and search them by location, mode, or approach. We also have a section cataloguing Smart Growth America and Transportation for America’s five-plus years of work with local agencies and artists.
This website goes a step beyond its first iteration by including additional resources that connect artists to communities, providing organizations in search of artists with educational information on different artistic practices, avenues to local arts agencies, and guidance on artist selection, contracting, and project management.
The Scenic Route is broken up into a few main sections
- How Artists Help: Throughout our work, we’ve seen eight specific ways that artists most often help transportation projects. This section forms the bulk of the Scenic Route content. Pick any one of the eight approaches to learn about it and then read real-life stories illustrating how that approach was deployed in a real community.
- Case Studies: Instead of starting with one of the eight approaches, you can also go straight to the dozens of stories illustrating creative placemaking in action and search them by location, mode, or approach. We’ve highlighted dozens of projects from coast to coast that showcase a wide range of artistic practices, transportation modes, and geographies to illustrate all the ways that partnering with artists can help your transportation work. (All of the projects featured here are also included in the “How artists help” section.)
- Smart Growth America’s projects: Since 2016, SGA’s arts & culture team has produced a suite of creative placemaking projects. We’ve provided funding, technical assistance, training, and help with project management to partners across the country. This section serves as an archive of these projects.
- Resources: The Scenic Route is just a starting point for the wealth of information on arts, culture, and transportation, and creative placemaking more broadly. This section includes a curated list of reports, tips on finding funding for arts and culture work, and links to organizations, reports, and websites where you can continue your journey.
Visit the Scenic Route guide at transportation.art