Breathing new life into a symbol of Atlanta’s past
A rendering of the Atlanta BeltLine project. Photo courtesy of Atlanta BeltLine, Inc. / Perkins + Will / Field Operations. Used with permission.
Despite its reputation as a sprawling capital of the New South, Atlanta, GA is a city with a rich history and industrial legacy. Now, as part of the massive Atlanta BeltLine project, historic buildings that encapsulate the city’s past are being repurposed to meet the growing demand for walkable urbanism in the region. One such example of this type of revitalization is the Ponce City Market, which will restore the expansive Sears, Roebuck & Co. building in Atlanta.
The project is being developed by Jamestown Properties and Green Street Properties, and will bring new life to 1.1 million square feet of the old building which has been largely unused for over 20 years. According to the Atlanta Journal-Constitution, the Sears, Roebuck & Co. building was built in 1926 to provide space for the company’s regional offices and a retail store. The building was expanded several times and even hosted farmer’s markets, but it closed in 1987. The city of Atlanta later purchased the building, but after renovations were delayed, sold it to a developer in 2006.