Placemaking done right: three successful approaches

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An improved storefront in Soldotna, AK. Photo courtesy of City of Soldotna.

It is often hard to quantify what makes a place memorable, successful or special, but to paraphrase an old adage, “You know it when you see it.” Some urban planners have described placemaking as the deliberate re-shaping of the built environment to facilitate social interaction and improve quality of life. While there is no universal blueprint for creating great places, there are successful examples worth noting, especially given the numerous benefits that come with great placemeking.

Placemaking improves the physical, psychological, health and public safety aspects of a community. Creating attractive places where people want to be increases foot traffic and helps support the local economy, which is critically important. Interesting places with more community interaction also reduce crime and instill a sense of identity to a neighborhood. So, how does good placemaking happen? The following examples from Philadelphia (PA), Soldotna (AK) and Orlando (FL) showcase three approaches on different scales, achieved by different means.

Local Leaders Council

Mayor Randy McClement on facilitating private investment

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Carroll Creek Linear Park in Frederick, MD. Photo by Sarah Absetz.

Known as “The City of Clustered Spires,” Frederick is the second largest city in Maryland, with a population of 65,000 residents. Located an hour from Washington, DC and Baltimore, MD, the city boasts a 40-block downtown historic district and an unmistakable sense of place.

“Frederick is the second largest municipality in the state, but we still have a hometown feel. This is not just from the architectural character of the town, but also the character and personalities of the residents,” says Mayor Randy McClement, a member of the Maryland Chapter of Smart Growth America’s Local Leaders Council.

The city has a history of revitalization, starting in the 1970s after several major employers had left the city and massive flooding devastated downtown Frederick. The resulting flood control project was designed to double as a downtown park and economic development tool. The first phase of the park project, called Carroll Creek Linear Park, was completed in 2006, and includes pedestrian paths, water features and an outdoor amphitheater. The $15 million project brought a $50 million return on investment to the city, adding 1,500 new jobs and transforming the downtown.

Local Leaders Council

Smarter parking codes to promote smart growth

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Unless you’re walking to your destination in a busy downtown neighborhood, chances are good that you need parking at the end of the trip. Nowadays, several cities are changing their thinking on parking regulations in response to the growing demand for car-light living.

Typically, parking rules are used to establish the minimum number of off-street private car parking spaces that must be provided in new residential and commercial developments. This helps manage traffic and congestion as new projects and more people come to the area, and it helps keep parking demand from overtaking supply over time. However, the following cities are modernizing their approach and tackling the parking issue in new ways.

Local Leaders Council

Since the workshop: Houston, TX continues to improve streets for all users

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A scene from Sunday Streets HTX on Westheimer Road. Photo by Andrew Seng / University of Oregon Emerald via aaonetwork.org 

It’s little secret that Houston, Texas, is on the rise. From 2000-2010, Census data shows that the city’s metro population grew by 26 percent to 5.95 million people. In 2013, that number had risen to 6.34 million, and the Houston metro expects to add another 1 million residents by 2020. While this growth is exciting, it also creates new challenges like stress on existing street infrastructure.

Complete Streets Technical assistance

Financing Smart Growth

DC streetcar tracks

Great smart growth developments start with a vision and good planning, but to build the actual project local governments, real estate developers and community members must secure the necessary capital funding. Innovative ways to finance smart growth projects was one of the main topics discussed at the June 2014 LOCUS Leadership Summit in Washington, DC where members of Smart Growth America’s Local Leaders Council and the LOCUS developers’ network met to talk about what it takes to bring a smart growth vision into reality.

Ben Miller, cofounder of Fundrise, believes that the real estate investment system is set up for very large investors and makes it nearly impossible for smaller investors to support local projects. “What if we squared the circle and let the community become both a capital resource and a partner in our real estate projects, so they would have some skin in the game?” posits Miller.

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Join our team of Complete Streets expert instructors

Fairbanks wkspRyan Snyder facilitates discussion at a Complete Streets workshop in Fairbanks, Alaska.

Our Complete Streets workshop program is in high-demand, working with communities from Maine to Hawaii on the policy and process tools needed to create streets that are not just safe bur welcoming for all modes of travel and for people of all ages and abilities.

In cooperation with the Association of Pedestrian and Bicycle Professionals (APBP), we will train an additional 5 to 7 nationally recognized professionals to join our instructors corps. Two instructors co-teach each of our full-day, highly interactive workshops, one person an expert in engineering and design and the other in policy and planning. They contract directly with APBP or SGA and are paid a flat fee for preparation, instruction, and travel.

Complete Streets

City Councilor Tim Lovain on promoting transit-oriented development in Alexandria, VA

King Street metro station

In a few weeks, Northern Virginia’s first bus rapid transit service will begin operations on dedicated busways through Alexandria, VA’s burgeoning Potomac Yard neighborhood. A visitor standing under one of the new station awnings can see a string of cranes stretching from north to south along US Route 1, at work on the planned 3000 residential units, 4 million square feet of office space, and 1 million square feet of retail space along the transit corridor. Alexandria City Councilor Tim Lovain, who championed the busway as an essential tool to support high-density growth in this corridor, smiles broadly as he describes the accomplishment, but is even more interested in the transit lines still under development in the city.

Many of these transit projects are included in the Transportation Master Plan Councilor Lovain helped adopt in 2008 during his first term on the Council. In addition to the Route 1 corridor, that plan identified two more high-priority corridors where bus rapid transit will be developed in anticipation of future streetcar lines. Both of those corridors are in the City’s newer West End, which is characterized by car-oriented, lower density development. West End neighborhoods are more difficult to serve with transit, but Councilor Lovain makes the case for it as an essential tool for economic survival in the transit-rich metropolitan Washington, DC region.

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Inside Foot Traffic Ahead: sub-urban places and the future of walkability  

Belmar-festivalFestival Italiano in walkable sub-urban Belmar, Denver, CO. Photo via Flickr.

Walkable real estate is in high demand in America’s large metros, and tomorrow’s most successful cities will be the ones that capture that market—but the walkable places they build may not look like today’s downtowns.

In Foot Traffic Ahead, our June report co-released by our LOCUS coalition and the Center for Real Estate and Urban Analysis at the George Washington University School of Business, we ranked America’s largest metropolitan areas based on their projected future growth in development of walkable places. That list of nascent future walkable real estate hot spots included surprise contenders like Atlanta, Denver, and Los Angeles—far from the usual suspects for such rankings. Meanwhile, some famously walkable cities like Portland, Pittsburg, and Baltimore were projected to fall behind.

The difference owes to walkable sub-urban places, an unconventional category that includes both historic town-center type suburbs and modern transit-oriented developments. In our highest-projected metro areas—from Washington, DC to Atlanta, GA—a large percent of new growth is expected to take the walkable sub-urban form.

LOCUS

New York tours offer look at urban manufacturing’s revival


Urban small-scale manufacturers at work. Photo by Nicolas Lemery Nantel for OHNY.

In today’s American economy, where so much is imported from other countries, American cities are rediscovering their manufacturing roots. Industry shakeups and the economic downturn demonstrate the vulnerability of cities that rely on single-industry manufacturing sectors like steel and automobiles. But while large-scale industries suffer from lack of resilience, small-scale manufacturing is creeping back into our cities and strengthening our local economies.

Today, though the manufacturing sector makes up just 12% of US GDP, the sector has grown at roughly twice the pace of the country’s overall economic growth since the end of the recession. Manufacturing provides high-wage, low-barrier to entry jobs with the average manufacturing salary roughly $10,000 more than the average U.S. job. Between 2010 and 2012, manufacturing jobs grew by over 400,000—many of them in small businesses. The opportunity for local job growth is great.

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